your look your brand

YOUR LOOK, YOUR BRAND.

Your look is part of your personal and business brand. I love to embrace authenticity, through look, personality and talent to get shit done and I encourage my team to do the same. We attract what we put out and if you want real, authentic relationships then it starts from within.
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Your Golden Buzzer

YOUR GOLDEN BUZZER

By peeling back the layers and exposing your “why” you allow people to create a deeper connection with you. You’re no longer just an electrician, builder, hair stylist or caretaker. You’re a person with a story that people can connect with. Your story makes you human.
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When you move, we move

WHEN YOU MOVE, WE MOVE: THE FUTURE OF WEB DESIGN

Back in 2007, when we started designing for clients, websites were not a service we provided. As more and more people asked about them we came around and adapted Worx to fit consumer needs. Ten years in, we are seeing tools like Squarespace and Wix that make it easy to set up a decent looking website. It is easy to understand why many businesses start here. With seemingly endless options for themes, automated design innovations (responsiveness, parallax scrolling, etc.), and the introduction of web design by artificial intelligence services like The Grid, it is the end of web design as we know it. The shift is moving web design to EXPERIENCE design.
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Have you outgrown your brand

HAVE YOU OUTGROWN YOUR BRAND?

If your marketing materials and message no longer feel like “you” it may be time for a brand evolution. Here are a few key reasons that it may be time to upgrade your stuff...
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How to get people excited about your brand

GET PEOPLE EXCITED ABOUT YOUR BRAND!

A great idea begins as a mental picture of what could be. It could be a unique approach to how you provide a service or a product that is the next big thing. To move your vision forward, you will need to connect with an audience, get them on board, and turn them into raving fans that buy from you again and again. I will let you in on a not-so-secret secret...
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Chap Stick Marketing

CHAP STICK MARKETING

There’s nothing wrong with a little positive influence to get the creative gears going. We learn a lot by seeing others practice something and succeed at it. This method can open up an opportunity that you may not have known existed prior to seeing someone else practice it. However, what we want to stay away from is doing the same thing reactively vs. with a purpose.
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Flip or Flop

FLIP OR FLOP : 3 KEYS TO A SUCCESSFUL RELATIONSHIP

Before we dig in, this isn’t about the home-flipping, Californian TV personalities, Christina and Tarek from HGTV, but rather a conversation about things we’ve learned throughout many creative endeavors. Have you ever been in the midst of a project that was steadily losing its luster? There are reoccurring hiccups, revisions or reworks and bumps in the road? If you find yourself in this scenario, it may be a sign to take a step back and look with a fresh perspective as to why the process is, well, flopping.
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Changes

CH, CH, CH, CHANGES

It may not seem like much of a transition when moving your business from one space to the next, but a lot of planning and strategy is necessary...
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WHEN TO CREATE A CAMPAIGN

Campaigns can consist of various mediums and are not one size fits all. Consider who your target audience is. Where do those folks get their news? Are they more likely to be on social media vs. reading the newspaper? Do they appreciate getting printed mail vs. an email? Here are just a few ways to get your message out...
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