ENTREPRENEURSHIP

ENTREPRENEURSHIP

BRANDING   |   CULTURE   |   ENTREPRENEURSHIP

Be Yourself

It’s interesting how certain phrases can take someone from smiling to weeping in a matter of seconds. The things we tell ourselves can be brutal and damaging and the emotional scars that unresolved life events have on us are traumatic. So, when you’ve been told or felt like you’re not enough your entire life when someone looks you in the eye and tells you that you are, it breaks the emotional seal.

Not Today, Fear

Even though I run my business from the ground, it often feels like jumping out of an airplane. Excited one moment, terrified the next, ready to take the risk then wanting to run far, far away.

IF WE KNEW THEN…

Making wine isn’t a quick process. There isn’t a winery that has been an overnight success because it takes years to see a return on the product.

IT’S OK TO CHANGE

Making wine isn’t a quick process. There isn’t a winery that has been an overnight success because it takes years to see a return on the product.

KNOW YOUR DOUGH

Making wine isn’t a quick process. There isn’t a winery that has been an overnight success because it takes years to see a return on the product.

FRUITS OF YOUR FUTURE SELF

Making wine isn’t a quick process. There isn’t a winery that has been an overnight success because it takes years to see a return on the product.

BY LIGHTENING THE LOAD

A website isn’t the only tool you have to get people interested in your brand, but it is a big part of it.

BRAND INVESTMENT

A company’s brand is their fingerprint. The logo is just the tip of the iceberg, what’s beyond that?

LEAD YOURSELF

Check out these tips from Leadercast 2018 maybe one, or all will speak to you on some level.

LEADERCAST FAQ

What is Leadercast? Who is it for? Why should I attend? Get your questioned answered here!

5 INSTAGRAM ESSENTIALS

Here’s a crash course on the essentials needed to create an authentic presence on Instagram.

HIRING TO BUILD A TEAM

We have a hiring process that has taken years to get down to a science. I’m happy to share…

GET FED UP.

Everything you’re not dealing with is taking energy away from the things that matter.

DONE IS BETTER THAN PERFECT

We beat ourselves up in the effort to make things perfect and in the long-run, end up doing nothing.

NEW YEAR ENERGY ALL YEAR

I love the energy that comes with the new year. Old ideas that got pushed to the side come to the forefront.

A LEADER WORTH FOLLOWING

Leadership is a lifestyle, not a title. There are countless ways to show leadership in your own life, today.

YOUR BUSINESS AS A PERSON

You’re not wearing the same clothes you wore in middle school and your business shouldn’t be either.

GET YOUR MESSAGE STRAIGHT

Do you have an elevator pitch? What’s your message? Can your entire team say it easily? Is it simple, relevant and repeatable?

IF IT’S NOT A HELL YES…

You don’t have to do things to please other people. Invest your time in the things that matter most to you.

YOUR LOOK, YOUR BRAND.

You can be the same person from 9-5 as you are from 5-9 by knowing your personal brand scale.

YOUR GOLDEN BUZZER

By peeling back the layers and exposing your “why” you allow people to create a deeper connection with you.

THE FUTURE OF WEB DESIGN

It is the end of web design as we know it, with things shifting web design to EXPERIENCE design.

OUTGROWN YOUR BRAND?

If your marketing materials and message no longer feel like “you” it may be time for a brand evolution.

DELEGATION

The idea of delegation sounds miraculous. Something needs to be done and there are people to do it.

CHAP STICK MARKETING

There’s nothing wrong with a little positive influence to get the creative gears going.

FLIP OR FLOP

Have you ever been in the midst of a project that was steadily losing its luster? Remember these 3 keys.

SCARED SHITLESS

The best way to overcome a fear is to lean into it. Fall down. Mess up. Whatever you do, just do it.

MY PREACHER READS MY SOCIAL MEDIA POSTS

What you put online can haunt or help you.

CH, CH, CH, CHANGES

Here are a few tips to consider during a location transition.

WHEN TO CREATE A CAMPAIGN

There’s a balance in keeping people’s attention and keeping the message fresh.

BRAND YOUR GUTSY

Branding your Gutsy is a deep and powerful message. It goes beyond the creation of a logo or a website.

BRANDING ROI

“What is my return on investing in branding?” is a common question we are asked.

LESS IS MORE.

You don’t need a lot where a little would do. When it comes to your brand, less is more.

OUT WITH THE OLD. IN WITH THE NEW.

This is a perfect time to think about your 2017 marketing.

WHEN OPPORTUNITY WEARS A MASK

Not every opportunity is ideal for who you are, what you do and what your company stands for.

PASSION IS MORE THAN PILLOW TALK

What wakes people up, ironically, is a dream. What propels them is their passion.

WHAT IT’S REALLY LIKE TO WORK WITH SIX WOMEN

When I started Worx 9 years ago, it wasn’t a goal of mine to have an all-woman team, but as time has evolved, that’s who we are and I’m damn proud of that.

LANDING THE JOB YOU WANT

Being the most recent graduate and designer at Worx, the month of May is all too familiar. From one recent creative nomad to another, good luck and keep hustling.

FOUR STORIES DOWN

How can you dig deeper into your business? How can you lay a more solid foundation for yourself and your team? Opportunities can only stand tall on top of the solid foundation you have built. Work together. Communicate. Visualize both with yourself and as a team. If you feel like you’re digging in the trenches, good.

JUST WHEN I THINK I CAN’T DO IT ANYMORE, I DO IT AGAIN.

I’ve accepted that when the going gets tough, were usually on the verge of something incredible. It’s usually the universes way of asking, “Are you ready to grow, and how dedicated are you to doing it?” Coming out on the other side of whatever challenge you’re facing is the most incredible feeling as an entrepreneur. Not only did you get through it, but you proved to yourself that you’re resilient.

GROWING THROUGH GROWTH

When you’re going through a growth spirt, be the visionary that leads the team but also the person who rolls up their sleeves and gets in the trenches with everyone. And most importantly, make the decisions that positively affect the team and your clients in the fastest and most efficient way.

PRINT IS ALIVE

Print stands out from all the pixels, and both baby boomers and millennials alike can appreciate the craft. There are many reasons to fuse print into your company’s marketing and here’s why…

DEFINING YOUR CORE BUCKETS

Oftentimes when companies market themselves or choose what type of content they want to put on social media, their website or in ads, they’re overwhelmed by what they want to say. Do we talk about services? Do we talk about trends in the industry? Should we or should we not share that company picnic photo? The amount of information that passes through our business doors every day is incredible. But what is right to promote?

BALANCE: THE HUMAN RUBIK’S CUBE.

Make a good honest effort to do good. Make sure you’re eating food and drinking water. Go to bed at a reasonable time. Be present when you’re with someone (put that phone away). The sooner you’re able to accept that you are only one human, the sooner you’ll find peace and happiness. Presence is the best balance you can give yourself and anyone around you.

BIG FISH

With over 400 million users to date, LinkedIn is the largest professional network on the internet and is surely a handy tool to promote your skills and business online, but in such a large pond how do you stand out? Who are you? Let’s explore some simple steps that you can take today to become a big fish.

WHACK-A-MOLE, THE FIRE EDITION

How many times have you gone into work, focused on a specific goal and before you know it, the end of the day has come and you haven’t even looked at that goal? Sally needed this. Joe needed that. The phone rang and turned into a 40-minute call. Lunch went long. An emergency request comes in. It’s like playing a game of whack-a-mole while they’re on fire.

OTHER SIDE OF THE MIC

I often get hung up on how things are not going fast enough or what the next goal is. But when I take the time to reflect, I realize just how quickly those goals have come to life. It’s kind of like being a parent. Your child grows up right in front of you, and it’s not until you flip back through the photo album to realize just how much they’ve grown.

THE MAROON SUIT

Anytime you feel a disconnect with your business it’s an opportunity to dig deeper and get in touch with who you really are and how you want people to experience your brand. The beautiful thing about being in business for yourself if you do not have to follow the “business rules.”

YOU WILL NEVER BE READY

Have you ever been afraid of being a fraud, so you hold back just a little bit? You say nothing because you aren’t sure, or you wait to share your idea with a group until you think it is safe. I am no expert, but I feel like everyone has been in this mindset at least once.

EVOLUTION OF A BRAND

The first time someone comes to your website sees your business card or interacts with you is an opportunity to share who you are, what you do and how it makes a difference. Are those materials positively representing you in a way that makes you feel strong and proud of your business? Do you shy away from sending people to your website? Are you avoiding getting the next run of your business cards printed because they’re outdated?

DON’T BEAT YOURSELF UP

Your progress timeframe may be different than the people you admire or follow. Everyone has had his or her own struggles or setbacks. They may just be a different part of the journey than you are. The progress you make, whether one step or a huge leap, is important and valuable to your success. One day you’ll crack open the figurative business photo album and say, wow, look at how far I’ve come!

YOU DON’T HAVE TO BE COOL ALL OF THE TIME

Most entrepreneurs aren’t in it for the dollars. If you are willing to take a risk, have a good reason why. Find that one thing that excites you and turn any discomfort into motivation to keep your dream in motion. Doing so leaves you open to the critics, open to the risks, and open to self-doubt. That’s OK.

THE FORMULA TO COMPANY CULTURE

Company culture is the direct influence on how smoothly the ship is sailing. Effects derived from poor company culture are often missed deadlines, negative employee body language, tension, lack of ambition and static routine. If a company is not happy, it will reflect in many aspects of the workplace, unfortunately, and most crucially the clients. Your company culture IS your brand.

CONTACT US

PHONE

240.347.4833
Toll free 877.850.WORX

ADDRESS

22 N. Mulberry Street, Suite 311
Hagerstown, MD 21740